Mon Cheri Bridals, LLC and entrepreneur and designer Kathy Ireland have collaborated for Kathy to become the chief designer for the 2be Bride collection. Launched for the Spring 2011 season, the new kathy ireland Weddings by 2be designs include wedding dresses, bridesmaid dresses and mother of the bride styles. Kathy’s longtime passion to offer practical solutions for people in love has come to fruition in the marriage of these two companies. With her past experience in designing bridal jewelry for the kathy ireland Bridal brand as well as for numerous other collections, Kathy brings a refreshing perspective and design direction to the 2be brand.

“It is a great joy to join the extraordinary team at 2be in serving brides and their families. It is critical to me that our involvement be authentic and hands on. Our companies have enjoyed discussions for years before this dream became a reality. To offer bridal fashion solutions, we were open to only one partner, Steve Lang and his incredible organization. 2be and its related entities are strategic, deliberate and gifted in design, marketing and innovation. We believe this is a wedding that will lead to a great and lasting marriage. In the world of weddings, 2be is a wonderful place for our collections. Everyone at kathy ireland Worldwide is thrilled by this new relationship,” said Kathy Ireland.

Mon Cheri Bridals CEO, Steve Lang adds, “To say I’m thrilled that Kathy has partnered with Mon Cheri is an understatement. She is one of the most influential women in home and apparel design. The kathy ireland brand has been acknowledged by Forbes as being responsible for retail sales of 1.4 billion dollars a year. kiWW has five Good Housekeeping Seals and is one of the top 15 furniture brands in America. As chief designer, Kathy has added a breath of fresh air to the 2be wedding dress and special occasion line. Her dedication to the American public, especially people in love, is admirable and contagious. I have no doubts that this partnership will last for years to come.”